PRODUCE

‘Produce’ is a traditional print media campaign to persuade citizens of Illinois to buy and eat locally to support a more sustainable culture. A variety of posters and ads were created to inform local restaurants and consumers the importance of buying locally. The design used a throwback style of the 40’s propaganda inspired media to appeal to a Midwestern sense of pride and cultural heritage.

PRODUCE
Poster Campaign

‘Produce’ is a traditional print media campaignto persuade citizens of Illinois to buy and eat locally to support a moresustainable culture. A variety of posters and ads were created to inform localrestaurants and consumers the importance of buying locally. The design used athrowback style of the 40’s propaganda inspired media to appeal to a Midwesternsense of pride and cultural heritage.

Not sure when to buy fresh produce in Illinois? This informative poster illustrates when fresh vegetables and fruit are in season.

PRODUCE bag to fill with locally grown product.

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